Our agency started working with Liberty Residence in June 2020 with great pleasure, because our values largely coincide with the values of this brand.
Liberty Residence is a residence of freedom in every sense and manifestation. This is a true club house for people who value comfort and privacy.
The basic version of the logo is the name Liberty Residence, executed in a serif type Transitional Serifs, which combines the features of the old style, typical for writing with a wide nib, and elements of the new style, the shape of which is associated with the peculiarities of the metal engraving process.
The logo is complemented by a double border of different thickness, around the font part, made in forms that repeat the elements of classical architecture.
The client of Liberty Residence is a person whose lifestyle implies clubbing, intimacy, solitude. At the same time, he wants to live in the historical center of Kiev – he will not agree for less. It is these people that the visual content, images and graphics made by Superheroes.ua are focused on.
For the residential complex, we have developed a concept and brand positioning, created a website liberty-residence.kiev.ua, logo, brand book, printing design and all other elements of visual design and corporate identity.
