Marketing start-ups versus marketing giants: what’s more ...
Taras Gorbul, founder and CEO of marketing agency Superheroes and a partner in the event agency Idealsecrets tells when to spend more on advertising....
VODA UA switched to eco-packaging
According to the forecasts of futurologists, water will be the reason for fierce wars of the future while conflicts for oil and territory will become a thing of the past....
How to sell through building a personal ...
It is a widely held view that a site, a logo, a brand book, and other elements of corporate identity are necessary exclusively for companies....
Is it possible to create a brand ...
Taras Gorbul, founder and head of the marketing agency Superheroes.ua explained how the marketing agency had launched the first subscription to gadgets in Ukraine....
